Book for Accountants

How to Negotiate Effectively – David Oliver

This book is ideal for anyone in business who either has to buy or sell. Use the principles in it and you will easily see a real saving in expenditure or a real increase in profit of at least 10%.

This book is also for people who have to buy or sell a car, buy or sell a house, buy or sell holidays, etc. Use the principles in it to get the best deal for your car service or repair or your purchase of clothes.

The book is packed full of valuable practical advice, e.g. when the buyer says, \' your price is too high\' it can mean one of twelve things. Rarely does it mean your price is actually too high. What does it mean? Find out and protect your price on every deal.

Plus:

• how to get the best possible deal every time
• how to increase your confidence in six critical areas
• how to identify tactics used against you
• how to prepare countermeasures that work for you
• how to avoid giving too much away

Price £8.99

Clients4Life – Mark Lloydbottom & David W. Cottle

Published by the Institute of Chartered Accountants of Scotland, this book will guide you through all the key areas of client service. Along the way the book is packed with practical recommendations that have been tested in the real world of professional practice. Clients4Llife is an invaluable read for everyone in your firm, with in depth advice on how to make small changes that will have a big impact on your client management and retention.

Price £23.00

The E-Myth Revisited – Michael Gerber

Michael Gerber's The E-Myth Revisited should be required reading for anyone thinking about starting a business or for those who have already taken that fateful step. The title refers to the author's belief that entrepreneurs – typically brimming with good but distracting ideas – make poor businesspeople. He establishes an incredibly organised and regimented plan, so that daily details are scripted, freeing the entrepreneur's mind to build the long-term success or failure of the business. You don't need an MBA to understand or follow its directives; Gerber takes time to explain buzzwords and complex theories.

"Written in a clear and well-paced manner, The E-Myth Revisited is like receiving advice from an old friend." –Sharon Griggins

Price £11.00

Rich Dad Poor Dad – Robert Kiyosaki

Personal finance author and lecturer Robert Kiyosaki developed his unique economic perspective through exposure to a pair of disparate influences: his own highly educated, but fiscally unstable father, and the multimillionaire eighth-grade dropout father of his closest friend. The lifelong monetary problems experienced by his "poor dad" (whose weekly paychecks, while respectable, were never quite sufficient to meet family needs) pounded home the counterpoint communicated by his "rich dad" (that "the poor and the middle class work for money," but "the rich have money work for them"). Taking that message to heart, Kiyosaki was able to retire at 47. Rich Dad Poor Dad, written with consultant and CPA Sharon L. Lechter, lays out his the philosophy behind his relationship with money. Although Kiyosaki can take a frustratingly long time to make his points, his book is nonetheless a compelling advocate for the type of "financial literacy" that's never taught in schools. Based on the principle that income-generating assets always provide healthier bottom-line results than even the best of traditional jobs, it explains how the former might be acquired so that the latter eventually can be shed.

Price £8.99

Beat The Recession – Nicholas Bate

"Beat the Recession: A Blueprint for Business Survival", contains the best current thinking on how to get by in the present global economic downturn. "Beat the Recession" is a practical toolkit containing invaluable and practical advice to help business owners to weather the current economic storm and emerge triumphant. It is an extremely practical and invaluable guide. It is clearly written (jargon-free) and includes practical tips (that actually work). It presents straight-talks about what works and what doesn't.

Price £6.99

Tribes – Seth Godin

Short on pages but long on repetition, this newest book by Godin (Purple Cow) argues that lasting and substantive change can be best effected by a tribe: a group of people connected to each other, to a leader and to an idea. Smart innovators find or assemble a movement of similarly minded individuals and get the tribe excited by a new product, service or message, often via the Internet (consider, for example, the popularity of the Obama campaign, Facebook or Twitter). Tribes, Godin says, can be within or outside a corporation, and almost everyone can be a leader; most are kept from realizing their potential by fear of criticism and fear of being wrong. The book's helpful nuggets are buried beneath esoteric case studies and multiple reiterations: we can be leaders if we want, tribes are the way of the future and change is good. On that last note, the advice found in this book should be used with caution. Change isn't made by asking permission, Godin says. Change is made by asking forgiveness, later. That may be true, but in this economy and in certain corporations, it may also be a good way to lose a job.

Price £10.99

In for a Penny: A Business Adventure – Peter Hardgreaves

Plain speaking has never held Peter Hargreaves back. In this candid and outspoken book, the multi-millionaire founder of investment company Hargreaves Lansdown tells the story behind its extraordinary success and gives his forthright views on what it takes to be successful as an entrepreneur and as an investor.

Starting from his spare bedroom with a single phone and borrowed office equipment, Peter and his business partner Stephen Lansdown set out to build a business that would consciously be different from that of all their competitors.

They have held fast to their unconventional ways ever since, regularly turning the companyâ TMs strategy and business model upside down in their relentless effort to give their clients the best information, the best prices and the best service. Widely recognised as the number one firm in their business, Hargreaves Lansdown was floated on the London stock market in 2007, valued at £800 million.

In For A Penny is a must read for anyone who wants to understand how the investment business works, what's wrong with conventional management wisdom and what's right about the true meaning of entrepreneurship.

Price £10.00

The Great Depression Ahead: How to Prosper in the Crash Following the Greatest Boom in History – Harry S. Dent JR

This book is a bold attempt to predict not only the next several decades, but also the next several centuries - at one point, author Harry S. Dent prognosticates about the year 2400. As he mentions, however, he did predict Japan's 1990s economic slump and the U.S. boom that began in 1998. If you are a believer, take cover, because now Dent's predictions are not so rosy. He foresees a major depression followed by a long period of slow growth. He is singing with the great chorus of economic pundits and prophets, the preponderance of whom seem to be chanting a dirge. However, Dent predicts several encouraging points of light in the very long tunnel ahead, and a great new boom starting about 2020-2023. His methodology is distinctive, though not unique. He anchors his analysis in demographic and technology cycles. Readers might or might not share his faith in the existence and predictability of these cycles, keeping in mind that good advice in the past is not an accurate predictor of the future. However, getAbstract notes that even readers who scoff at the notion that one can predict developments over a centuries-long scale might find the author's methodology useful and his investment recommendations worth considering.

Price £20.00